Our combined expertise, at your service

Since 2000, William has supported executives who seek to re-establish the meaningfulness of their vision and strategy, to bring their organisation in line with the big plan and to get their people on board. He applies methods taken from the best practices of management, coaching and communication to rally teams behind the creation of value for the company, employees and society at large. In recent years, he has supported projects and teams in various industries in France, Luxembourg and Switzerland.
Before becoming a consultant, William worked for several years at the Association for the Monetary Union of Europe, a European think tank in charge of preparing the switch to the euro. He was also the representative of the Reputation Institute in France and gave courses on reputation at the CELSA school of corporate communication (Sorbonne). 
In addition to his professional activities, William is the Chairman of Friendship France, an NGO working with Bangladesh’s most remote and vulnerable communities to deploy innovative solutions for health, education, micro-finance, climate change adaptation and cultural preservation.

Bruno is the founder of mr. Joe, a consultancy specialised in brand experience design.
An expert in strategy, creativity and marketing, he has been making brands more human for some twenty years by cultivating and revealing their authenticity. He inspires entrepreneurs and intrapreneurs who aim to drive business models based on strong values by focusing on the meaning given to the organisation’s activities and on the emotions experienced by all stakeholders. Bruno applies innovative methodological approaches co-developed with clients and partners – including mr. Joe’s own Feelosophal, the first solution for managing the customer’s emotional journey.
Bruno offers a global perspective on each industry by providing guidance to major groups, medium-sized companies and start-ups on their brand strategy (Brocéliande, Christian Lacroix, Credit Mutuel Arkéa, Keolis, La fée Maraboutée, Vinci Concessions), their innovation strategy (Citroën, Aucy, Florette, Orange, Waterman), their retail strategy (E.Leclerc, Guerlain, Nestlé, Parker), or their relationship strategy (K by K, Lapeyre, PagesJaunes). 
Bruno gives a course on “The new brand experiences” at the Celsa school of corporate communication (Sorbonne). He’s a partner of Sociolab and a member of French marketing association AFM. He is committed to diversity and has created a programme that was voted “European Model”.

Abdu is a doctor in anthropology and comparative sociology. He is the French specialist of the consumerism society. He founded and runs Sociolab, a research firm that puts the social sciences at the service of institutions and brands. His work focuses on the European and Chinese markets. He is a columnist on radio France Inter and author of several books.

Specialised in multicultural communication, Donovan Hawker teams up with entrepreneurs and managers to speed up their international development.
Before founding Hawkers & Partners in 2015, he co-led Opinion Valley from 2004 to 2014, after a career as a public relations consultant with i&e. He also has experience working in-house at major groups: Alcatel-Alstom in Brussels, Price Waterhouse in Paris, RENFE in Madrid and Shell in London.
Holding a Master of Communication from CELSA (University Paris IV-Sorbonne), he now teaches international communication there as an Associate Senior Lecturer. He has also lectured at France’s National School of Administration (ENA), Sciences-Po Paris, Moscow University and Paris-Sorbonne University in Abu Dhabi. With an Anglo-American background and having grown up in Canada, Italy and France, Donovan speaks six European languages.